Upfirst
by Upfirst
AI answering service that checks your calendar and books
Reviewed by the the30top research team · Last reviewed 2026-10-27
Overview
Upfirst is an AI answering service for small businesses that picks up calls, qualifies the caller, books open slots in Google Calendar, Outlook, Calendly, Acuity, Square or Clio, and sends a summary, recording and transcript. Plans run from $24.95 to $299 a month with per-call overage, 35+ languages, a 14 day trial and no card needed. It is built for small businesses, so teams that need deep EHR or CRM integration or published compliance certifications will need to ask the vendor first.
Our verdict
A cheap, quick way for a small business to stop missing calls and get appointments booked straight into a calendar. Check call volume against the overage rate before you pick a plan.
Best for
Small businesses and solo professionals who want calls answered and appointments booked cheaply.
Avoid if
You need native EHR integration or a vendor with published SOC 2 reports.
Pros
- Published pricing from $24.95 a month
- Books into the calendar while the caller waits
- 14 day trial with no card
Cons
- Per-call overage adds up at higher volume
- No company location or founding year published on the site
- No certifications listed beyond BAAs on request
Key capabilities
Frequently asked questions
How much does Upfirst cost?
Monthly plans are $24.95, $59.95, $159.95 and $299, with per-call overage from $1.50 down to $0.70. Annual billing saves 20 percent.
Can Upfirst book appointments?
Yes. It checks your calendar while the caller is on the line and books an open slot in Google Calendar, Outlook, Calendly, Acuity, Square or Clio.
Does Upfirst offer a free trial?
Yes. Every plan has a 14 day trial with full access and no credit card required.