Acquia CDP
by Acquia
Customer data platform from Acquia that centralizes customer data for precise segments, predictive action models and personalized experiences.
About
Customer data platform from Acquia that centralizes customer data for precise segments, predictive action models and personalized experiences.
Acquia CDP is a customer data platform that serves as a central hub for customer data. It gathers data into one place, builds precise customer segments and applies tailored action models so marketers can deliver personalized experiences.
The product highlights faster deployment, self-sufficient campaign creation by marketing teams, data visualization and GDPR compliance within a unified platform. Acquia positions it for mid-market organizations of roughly 51 to 1,000 employees, and its customer stories feature retail, apparel and sports brands such as J Crew, MCM and Sun and Ski Sports.
Key features
Product details
Vendor
Acquia
Category
Customer Data Platforms (CDP)
Pricing model
custom
Starting price
Contact for pricing
Free trial
No
Deployment
Cloud
Company size
Mid-market (51 to 1000 employees)
Pricing
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