Iconosquare
by Iconosquare
Analytics-led social management with an AI analyst and MCP integration
Reviewed by the the30top research team · Last reviewed 2026-10-27
Overview
Iconosquare started as an analytics tool and now bundles scheduling with AI. Every plan, including free, lists an AI caption-writing assistant, AI content inspiration, the Uma AI Analyst and MCP integration. It covers Instagram, TikTok, Facebook, LinkedIn, X, Pinterest, Threads and YouTube, and states it is fully EU GDPR compliant. Prices are in euros, and the free plan is capped at 2 profiles and 1 user. Its strength is analysis rather than automated replies.
Our verdict
Iconosquare is a strong pick when analysis matters most, with an AI analyst and MCP included from the free tier. It is lighter on engagement and reply tooling.
Best for
Marketers who want AI-assisted analytics alongside scheduling, especially in the EU.
Avoid if
You need a unified inbox or AI reply automation.
Pros
- AI Analyst plus MCP on every plan
- Free plan available
- 100% EU GDPR compliant
Cons
- Prices in euros
- Focus is analytics, not automated replies
- Free plan limited to 2 profiles
Key capabilities
Frequently asked questions
Does Iconosquare have a free plan?
Yes. The free plan covers up to 2 social profiles and 1 user, and lists the AI caption assistant, Uma AI Analyst and MCP integration.
How much does Iconosquare cost?
Starter is from 9 euros a month, Launch from 33 euros, Scale from 69 euros and Custom from 116 euros.
Is Iconosquare GDPR compliant?
The pricing page states it is 100% EU GDPR compliant.