Numa
by Numa · Seattle, USA · Founded 2018
Built for dealership service departments
Overview
Numa targets one of the worst phone problems in any industry: the dealership service department, where hold times are notorious and a large share of calls are abandoned. It answers voice calls, moves callers to SMS where they prefer it, books and reschedules service appointments, answers repair status questions and routes parts enquiries, integrating with dealer management systems rather than sitting alongside them. The SMS-first behaviour is the distinctive part and fits how dealership customers actually want to communicate. It is priced for a business with real call volume and is meaningless outside automotive and comparable multi-location retail operations.
Our verdict
The best answer to a genuinely painful, well-defined problem — dealership service phones — and the DMS integrations are what make it work rather than the AI itself. Outside automotive and similar multi-location retail there is no reason to consider it.
Best for
Auto dealerships and multi-location retail operations with high-volume service phone lines.
Avoid if
You are a single-location business outside automotive.
Pros
- Native CDK, Reynolds and Tekion integration
- SMS-first handoff matches how customers prefer to communicate
- Proven on abandoned-call recovery at real volume
Cons
- Automotive focused; little use elsewhere
- Annual contracts with per-location pricing
- Overkill for single-site businesses
Key capabilities
Frequently asked questions
What does Numa do for dealerships?
It answers service department calls, moves callers to SMS where preferred, books and reschedules service appointments, answers repair status questions and routes parts enquiries, integrated with the dealer management system.
Which DMS platforms does Numa integrate with?
Numa integrates with major dealer management systems including CDK Global, Reynolds and Reynolds, Tekion and Xtime, which is what makes appointment booking reliable rather than approximate.
How much does Numa cost?
Pricing starts around $199 per month per location and is quoted by store count and call volume, typically on annual contracts.
