Yotpo

Yotpo is an AI-powered eCommerce marketing platform designed to help brands build customer trust, drive conversions, and maximize customer lifetime value through reviews, loyalty programs, and user-generated content. At its core, the platform automates the collection and display of authentic customer reviews and ratings, making it easy for brands to showcase social proof at critical decision-making moments across their website, social media channels, and search results. Beyond reviews, Yotpo offers robust loyalty and rewards program capabilities, enabling brands to design personalized points-based systems, VIP tiers, and referral campaigns that incentivize repeat purchases and deepen emotional brand connection. The platform integrates deeply with leading eCommerce tools including Shopify, Klaviyo, Attentive, Meta, TikTok, and Zendesk, making it a seamless addition to an existing marketing tech stack. Yotpo is best suited for direct-to-consumer and retail brands of all sizes—from growing small businesses to enterprise-level operations—particularly in industries like apparel, consumer goods, health and wellness, and food and beverage, and is especially valuable for eCommerce managers, marketing directors, and administrators looking to consolidate review management, customer retention, and loyalty marketing into a single scalable solution. With over 400 million reviews collected and 25,000 loyalty programs launched, Yotpo has established itself as a trusted partner for some of the world's most recognized consumer brands.