TikTok Ads Manager
by TikTok (ByteDance)
TikTok's self-serve platform for building, buying and measuring ad campaigns, with targeting, creative tools and shopping ad formats.
About
TikTok's self-serve platform for building, buying and measuring ad campaigns, with targeting, creative tools and shopping ad formats.
TikTok Ads Manager is an end-to-end platform where advertisers set objectives, choose audiences, set budgets and bids, and submit ads. It supports demographic, interest and behavior targeting plus Custom and Lookalike Audiences, alongside creative tools and commerce solutions.
Key features
Industries served
Product details
Vendor
TikTok (ByteDance)
Category
Demand Generation
Pricing model
usage-based
Starting price
Campaign budget above $50; ad group daily budget above $20
Free trial
No
Deployment
Cloud, Mobile
Company size
All sizes
Industries
All industries
Pricing
Pricing model: usage-based
Plans
- Budget-based with Lowest Cost or Cost Cap bidding
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