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Act-On

by Act-On Software

Marketing automation platform for B2B teams with lead scoring, engagement programs and landing pages.

Starting priceProfessional from $900/month for 2,500 active contacts (annual contract)
Pricing modelsubscription
DeploymentCloud
Free trialNo
Company sizeSmall to mid-size and enterprise B2B

About

Marketing automation platform for B2B teams with lead scoring, engagement programs and landing pages.

Act-On provides automated engagement programs, visitor tracking, lead scoring, behavior-based lists, landing pages and forms. Professional is priced by active contacts and requires an annual contract. Enterprise adds CRM integrations, Data Studio reporting and account-based marketing.

Key features

Automated engagement programs; Visitor tracking; Lead scoring; Behavior-based lists; Landing pages and forms; Predictive Lead Score; AI Audience Insights; CRM integration (Enterprise); Data Studio (Enterprise); Account-based marketing (Enterprise); Open API and Zapier

Product details

Vendor

Act-On Software

Category

Marketing Automation

Pricing model

subscription

Starting price

Professional from $900/month for 2,500 active contacts (annual contract)

Free trial

No

Deployment

Cloud

Company size

Small to mid-size and enterprise B2B

Pricing

Professional from $900/month for 2,500 active contacts (annual contract)No free trial

Pricing model: subscription

Plans

  • Professional $900/mo for 2,500 active contacts (default estimate); Enterprise custom
Visit website for full pricing details

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