Surfer
by Surfer · Wroclaw, Poland · Founded 2017
Content optimization and AI visibility for SEO teams
Reviewed by the the30top research team · Last reviewed 2026-10-27
Overview
Surfer, founded in Wroclaw, Poland in 2017, scores and guides content against search results and now adds AI visibility tracking, a humanizer and the Surfy assistant. Plans run from Discovery at $49 a month billed yearly to Peace of Mind at $299, with MCP access on higher tiers and an API on the top plan. Document quotas drive the tiers, and the most useful features such as internal linking and templates sit on Pro at $182 a month.
Our verdict
Surfer is a solid choice for SEO teams that edit and optimize with data. As a pure drafting tool it is more than most writers need.
Best for
SEO teams that optimize content against live search data.
Avoid if
You want a general purpose writing assistant rather than SEO guidance.
Pros
- Strong SERP based guidance for optimizing drafts
- Wide integrations from WordPress to Contentful
- MCP access on several plans
Cons
- Prices shown are billed yearly
- Entry plan lacks the AI visibility tracking prompts
- Advanced features sit on the $182 Pro plan
Key capabilities
Frequently asked questions
How much does Surfer cost?
Discovery is $49 per month, Standard $99, Pro $182 and Peace of Mind $299, all billed yearly. Enterprise is custom.
Does Surfer have a free trial?
The pricing page offers a Start for Free option on its plans.
Where is Surfer based?
Tracxn lists Surfer as founded in 2017 and based in Wroclaw, Poland.